Alfalak first to sell, install and implement Oracle Database Appliance in Middle East

ODA offers fully integrated system of software, servers, storage, and networking in a single box that delivers high-availability database

Dubai, United Arab Emirates (prHWY.com) February 11, 2013 - February 11, 2013


Alfalak Electronic Equipment & Supplies Co., a leading provider of technology-based end-to-end solutions in the Middle East and a Platinum Partner of Oracle, has signed an agreement in January 2012 to deploy Oracle Database Appliance (ODA) for a leading construction company in the Kingdom of Saudi Arabia, becoming the first Oracle partner to sell, install and implement ODA in the Middle East.

ODA is a new way to take advantage of the world's most popular database - Oracle Database 11g - in a single, easy-to-deploy and manage system. It saves time and money by simplifying deployment, maintenance, and support of high-availability database solutions, offering customers a fully integrated system of software, servers, storage, and networking in a single box. All hardware and software components are supported by a single vendor--Oracle--and offers customers unique pay-as-you-grow software licensing to quickly scale from two processor cores to 24 processor cores.

Ahmed Ashadawi, President and CEO, Alfalak Electronic Equipment & Supplies Co. Ltd., said: "This landmark project strongly reinforces Alfalak's reputation as a leader in providing cutting-edge technology solutions that address specific challenges of business organizations in the Middle East. The distinction of being the first Oracle partner to sell, install and implement the Oracle Database Appliance in the Middle East also gives Alfalak a significant boost in our mission to reach out to more business enterprises and ultimately expand our market stronghold in the region. ODA represents another important breakthrough for Oracle, particularly in engineering hardware and software to work together in the cloud and in data centre of our clients. Moreover, ODA is a simple, reliable and affordable business solution that perfectly complements our commitment to deliver technology-based end-to-end solutions that boost the productivity and efficiency of our customers."

Drawing on 32 years of expertise in the Middle East's information and communications technology services market, Alfalak has been classified by the government classification of contractors to bid for government projects in the following categories: general contracting, information technology, electronic security systems and telecommunications.

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