SAS highlights importance of business analytics and data mining applications at 'Teradata Summit-Dubai 2012'

Engaging event served as a strategic platform to discuss benefits gained from Business Analytics & Data Mining

Dubai, United Arab Emirates (prHWY.com) March 8, 2012 - SAS, the leading provider of business analytics software and services, threw the spotlight on the significant advantages to be gained from utilizing business analytics and data mining applications across today's petroleum industry at 'Teradata Summit-Dubai 2012,' which ran from March 4, 2012 to March 5, 2012 at the Jumeirah Emirates Towers. The two-day event also served as a strategic platform to help discuss key trends and challenges in this rapidly growing industry. Mohammad Kurdi, member of the Global Oil and Gas Unit at SAS, who was one of the featured speakers during the summit, addressed the significance of using fully reliable and highly effective analytics and data mining applications for today's petroleum maintenance and operations.

"The petroleum industry today is growing at a rapid pace, upstream and downstream companies are under pressure to improve their operational efficiency in order to meet current market demands," said Mohammad Kurdi. "Over the last ten years, the level of automation has increased dramatically and operators today are facing a major challenge on how to better utilize the massive amounts of data gathered in real-time from their facilities. The emergence of strategic new software like Business Analytics & Data Mining answers these concerns as it will be the platform that will enable the industry to gain insights on their operations and uncover different strategies and techniques to improve the availability, reliability and efficiency of their facilities."


'Teradata Summit-Dubai 2012' is an event organized by Teradata Corporation, the world's largest company focused on data warehousing and integrated marketing management. The conference covered a wide range of business and technical areas concerning data warehousing and the use of data analysis to direct enterprise actions. Featured speakers talked about how companies in the Middle East region can drive better business strategy and draw further competitive advantages though advanced data warehouse technology and data analytics.

"Participating at 'Teradata Summit-Dubai 2012,' allowed us the strategic opportunity to throw the spotlight on the broad portfolio of SAS solutions that can help grow your business and strengthen customer relations," concluded Kurdi.


About SAS
SAS, the leader in business intelligence and analytical software and services, has delivered proven solutions that have helped drive innovation and improve performance to customers located at over 50,000 sites around the world. Established in 1976, SAS has recorded consistent revenue growth and an unwavering dedication to helping customers make better, fact-based decisions. The success of the company is reflected in its presence in our everyday lives; from the roads we travel, mortgage loans we purchase to the brand of cereal you eat and the mobile phone plan you select. SAS has helped organizations across all industries realize the full potential of their greatest asset: data. The company has made major strides in the move to transform data about customers, performance, financials and more into key information and predictive insight that lays the groundwork for solid and coherent decisions. That's why SAS is used at more than 50,000 sites in over 100 countries, including 93 of the top 100 companies on the 2010 FORTUNE Global 500® list. Empowerment is the key to success and SAS has given its customers the ultimate advantage -THE POWER TO KNOW®.

SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. Other brand and product names are trademarks of their respective companies. Copyright © 2011 SAS Institute Inc. Cary, NC, USA. All rights reserved.

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Tag Words: oil, gas, business, software, solutions, data, mining

Categories: Technology

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