Business on a book - Facebook (Online not offline)

various ad management tools are available on facebook which allow you to advertise your product hassle free.

Chandigarh, India (prHWY.com) March 19, 2012 - Okay so I guess I watch a lot of bond movies. Anyways coming on to the real deal, so you have money, you have a business and you have a facebook account (If you don't have this, well God Bless you) what do you do? Well you combine all these and voila you are good to go.

To ease the above said, you must have seen various ads placed on the side of your facebook account and guess what?! You can have one too. It will help you make money and grow your business.

Okay so let's clear things, today to get your business going you need to be smart enough so that people buy your product and to buy your product you need to advertise it in a smarter way. And, no don't open your management books to learn about advertising because if you have facebook then there is nothing more that you need.

These days various ad management tools are available on facebook which allow you to advertise your product hassle free. Just a click here and a click there and you're done. Its almost like facebook is a genie. Now to talk about how actually the facebook ad management actually works.

First you need to set your goals. You need to see what your business needs and accordingly you will set up a promotional advertisement.

Secondly you need to know the people whom you are targeting. If you know this, then half your work is done. On facebook, people tell about their age, their gender, their likes and dislikes so it is easier to target the consumers and hence it increases your sales and decreases your financial tension because you won't be wasting money on promoting the product on those people who don't even care about those products (no offence here).

Thirdly, now that the difficult part is done then comes the fun creative part. Okay so we know that most of us have not done an ad designing course, so that can be a bit tricky. But don't worry; the facebook ad management tools help you with that as well.
You just need to have a catchy phrase, some good images and pictures; an appropriate name and the details of your product and you are good to roll

Don't worry, it is not like you will be stuck with the same old ads on the facebook page, but with the ad management tools, you will be able to update your ads on a regular basis.

Fourth is the most difficult part. As well all know our wallets are like onions, whenever we open them we have tears in our eyes. Same is the case here. No, don't get me wrong, you will not cry but will have happy tears. Once you have set up the ad and have posted it, you will see that your wallets will get fatter.

So now, what exactly do you have to do to post your ad? Well you need to decide whether you want a CPC or CPM. In simple language, whether you want to pay for
your ad running on the basis of how many times it has been clicked or how many numbers of impressions it has. There is one more major choice that you have to make here, which is whether you want to have a daily budget or lifetime budget as the bids will be accordingly.

So now that you are done with all the money matters, now comes the best part, the actual running of the advertisement after which rest is history.

For more information related to facebook ad management please visit :
http://click-labs.com/facebook-ad-management/
http://click-labs.com/

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Tag Words: facebook ad management

Categories: Marketing

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