Presentation on "First orkut, Now Facebook........... What's next? Learn the latest in Social Media!"

Samalkha Group of Institutions organized a presentation at Campus by Mr. Gaurav Mendiratta on 16th March 2012.

Panipat, India (prHWY.com) March 20, 2012 - Samalkha Group of Institutions organized a presentation at Campus by Mr. Gaurav Mendiratta on 16th March 2012. The presentation focused on "First orkut, Now Facebook........... What's next? Learn the latest in Social Media!" Gaurav Mendiratta is a seasoned technology professional with experience in Internet Applications, Marketing and online Video. Prior to starting AKG Technologies Inc, the parent company of socio square, He was working with a major cable and internet service provider of US for over 4 years. In this short span, Gaurav has risen to the position of principal engineer at the office of the CTO. In his work, he has led several successful projects and products of their inception to a nationwide deployment. Gaurav also worked with the Asian Plastic Company, India where he led a team of 7 people who designed a circuit of a transducer, currently beign used by the India Railways. Mr. Gaurav Mendiratta holds masters in telecommunications & networking in Electronics and Communications, from University of Pennsylvania and a Bachelor of Engineering in Electronics and communications, from Barkatullah University, Bhopal, India.

Presentation started with enlightening the Lamp in front of Goddess Saraswati, by Mr. Gaurav Mendiratta and Prof. (Dr.) Rajesh Goel, Director, Samalkha Group of institutions.
During his presentation he told about Social Media. Social media is a phrase being tossed around a lot these days, but it can sometimes be difficult to answer the question of what is social media. Is it social networking? Is it social bookmarking? Is it wiki? After that Mr. Mendiratta gave his views on following contents.

Firstly he told us about what is Social Media? The best way to define social media is to break it down. Media is an instrument on communication, like a newspaper or a radio, so social media would be a social instrument of communication. Think of regular media as a one-way street where you can read a newspaper or listen to a report on television, but you have very limited ability to give your thoughts on the matter. Social media, on the other hand, is a two-way street that gives you the ability to communicate too.
Secondly he told about Social Media and Social News the Same Thing? It is easy to confuse social media with social because we often refer to members of the news as "the media." Adding to the confusion is the fact that a social news site is also a social media site because it falls into that broader category. But social news is not the same thing as social media anymore than a banana is the same thing as fruit. A banana is a type of fruit, but fruit can also be grapes, strawberries, or lemons. And while social news is social media, social networking and wikis are also social media.

Lastly he told about Some Social Media Websites? Now that we have answered the question of what is social media, we can move on to social media websites. Because social media is such a broad term, it covers a large range of websites. These websites are not the only social media websites. Any website that invites you to interact with the site and with other visitors falls into the definition of social media.

All the faculty members in Faculty of Engineering, Faculty of Management, Teaching Support Staff, Technical and Library Staff attended the Seminar. Complete Programme was coordinated by Mr. Vikas nain and Ms. Preeti Dhingra, Assistant Professor, Faculty of Management with taking the help of four students coordinators.

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