Steve Osterman Named Pacific Northwest Territory Sales Manager for Boral TruExterior® Trim

New Hire to Lead Sales Efforts for Green Product in Washington and Oregon

Roswell, GA (prHWY.com) April 12, 2012 - Steve Osterman has been named the Territory Sales Manager for the Boral TruExterior® Trim product line in the Pacific Northwest. Based out of Sherwood, OR. Osterman is the first West Coast based representative and will support the development and success of the Boral TruExterior Trim product line by generating market awareness and driving sales with builders, remodelers, and architects in the states of Washington and Oregon.

"Steve Osterman brings a wealth of building materials industry experience to his new role," notes Tom Zimmerman, Director of Sales and Marketing for Boral TruExterior Trim. "His 14 years in the industry and understanding of both the man-made product sales channel and the Northwest builder market will be integral to the success of Boral TruExterior Trim in this region."

In his role, Osterman will be responsible for providing channel support, pull through sales, and increasing the awareness for the game-changing new poly-ash category of trim that Boral TruExterior Trim has established in the market place.

"I am thrilled to be able to apply my regional market knowledge and understanding of building products industry to this position at Boral," notes Steve Osterman. "I look forward to educating builders and architects about the superior workability and durability of Boral TruExterior Trim which has truly revolutionized the trim market."

Prior to joining the Boral TruExterior Trim sales team, Osterman worked as Account Executive for Exterior Wood, Inc. handling the distribution of the company's full line of pressure treated and fire retardant wood products in Northern California, Oregon and Southwest Washington. Additionally, Osterman worked for Fiber Composites, LLC as Northwest Regional Sales Manager overseeing distribution sales, training, budgeting, planning and forecasting for the manufacturer of Fiberon decking, railing and fencing across Oregon, Washington, Idaho, Alaska, Hawaii and Western Montana. Steve Osterman holds a Construction Contractors Board License.

About Boral TruExterior® Trim: Manufactured by Boral Composites Inc., which is headquartered in Roswell, GA and is a wholly owned subsidiary of Boral USA. Boral Composites Inc. is a manufacturer of sustainable exterior building products which reside in the poly-ash category.

About Boral USA:
Headquartered in Roswell, Georgia, Boral USA is a leading manufacturer in the building material industry. Boral USA's product offering includes Boral Bricks: #1 manufacturer of brick in the United States, Boral Roofing: the nation's leading manufacturer of clay and concrete roof tiles, Cultured Stone® #1 Brand of manufactured stone veneer, and Boral Material Technologies Inc. a leading marketer of coal combustion byproducts.

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Tag Words: poly ash, sustainability, green building, architectural products, architects, homebuilding, building products, trim

Categories: Construction

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Julie Fornaro
NewGround PR & Marketing
562.587.3957
jfornaro@newgroundco.com

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