Why Should Your Business Be Concerned about Mobile Web Pages?

According to eMarketer's research, "The number of US mobile phone users will increase at a compound annual rate of just 1.8% between 2011 and 2016."

Washington, WA (prHWY.com) June 18, 2012 - Washington, DC - Phoenix, AZ: According to eMarketer's research, "The number of US mobile phone users will increase at a compound annual rate of just 1.8% between 2011 and 2016." However, eMarketer estimates the number of US consumers with smartphones will more than double from 93.1 million at the end of 2011 to 192.4 million by 2016, when 58.5% of the total US population will have a smartphone.

Consumers are buying. 61% of consumers who located a business with their mobile phone called the business. But even more profoundly, 59 percent of consumers visited that business.

In short, if a small business or professional does not have a mobile marketing strategy, then they are losing business by default to the competitor who does.

Consumers search for businesses locally with their mobile phones and they are on the move. They are already in their car, or leaving work, and tend to be headed to purchase when they actually make a search - a great advantage to the Business or Professional with a mobile optimised web page. Mobile Consumers want immediate gratification http://www.newmediatrendwatch.com/markets-by-country/17-usa/855-mobile-devices?showall=1 says Trendwatch.

When consumers can't find your business what happens? According to Google, consumers expect a mobile enabled webpage to load at least as fast as a desktop site. And consumers do not want to wait more than 30 seconds for a website to load.

Consumers who cannot locate your business on their mobile phone simply do business elsewhere and you don't even realise it, the competitor does.

And your business should not overlook the power of Text Messaging to deliver your announcements, specials or discounts. According to JiWires 75% of mobile shoppers take action after receiving a location based message: http://www.factbrowser.com/facts/5587/

All businesses, large or small need to be focused on providing a user friendly environment for the mobile marketplace. Regardless of industry as well. A recent report by eMarketer said that consumers would even be willing to purchase an automobile based upon information they received over their mobile phone.

It could be that the reason so many purchases are currently made after searching is that so few businesses have Mobile Friendly sites, creating a vortex of traffic for those businesses shrewd enough to be mobile enhanced.

Providing a mobile platform where your business can be seen and noticed is not as difficult as it sounds. "Most businesses think they have this covered. I don't know how many Professionals tell me they are fine because they have flash" says Lon Dunn, Sr. Advertising Agency Fairfax. "This couldn't be farther from the truth. First of all, flash doesn't even work on iPhones, and with the diversity of smarphones available, a Professional has to be absolutely certain their business can be seen. And often, their SEO guys don't want to tell them or have a non answer why their mobile strategy is broken, the best thing to do is to get rid of their SEO team, and hire a group that can do it all" http://pronetworkbuild.com/Small_Business_Mobile.html

PronetworkBuild's "One Mobile Strategy" does it all. Not only does it provide a mobile webpage, but mobile coupons, text message campaigns, directory listings for SEO and Local Search, web page keyword technology, and a host of other goodies, but at one small price which any business can afford.

ProNetworkBuild has created the World's only single package of Mobile Enhanced Visibility Combined with Social Media Engagement using Twitter, Facebook and Google + To make powerful meaningful connections which convert to clients and customers. With it's Merger with Shroom Social, PronetworkBuild offers a Totally Modern, Up to the Minute Fix for any Business or Professional Office, complete with Press Releases, and traffic generated through Social Media. Shroom Social specialises in engagement providing meaningful customer interaction that drives consumers to your business.

Contact on the East Coast 571-501-6129 or the West Coast 480-444-8458 info@pronetworkbuild.com Or Go to the One Time Set Up http://pronetworkbuild.com/One_Time_Set_Up_Fee.html

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Tag Words: local, mobile, small business

Categories: Business

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