Swaidan Trading Co.LLC introduces SUNWIN - Practical and reliable bus coaches designed for the Middle East Market

*Swaidan Trading hopes to capture 15% of the tourist vehicle market share. *The tourist coach is specifically designed for Middle East road conditions with advanced European technology.
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Dubai, United Arab Emirates (prHWY.com) September 27, 2012 - Dubai, 25 Sep, 2012: Swaidan Trading Co. LLC today announced the launch of Shanghai Sunwin Bus Corporation (SUNWIN) tourist bus coaches in UAE, in the presence of senior officials from Swaidan Trading Co.LLC & SUNWIN.

Manufactured in China, the tourist coach is specifically designed for Middle East road conditions with advanced European technology. Introduced to the UAE market at a significant time when the economy is recovering and the country is witnessing a steady growth in the tourism industry, Swaidan Trading hopes to capture 15% of the market share in the tourist vehicle industry within the first year of its launch, where the annual market for the same is around 250 to 300 units.

"The commercial vehicles industry is changing. Customers today want quality brands at a fair price. The goal with our recent addition of the SUNWIN tourist coaches to our portfolio was to bridge this gap in the tourism market. Said Mr.Madhu Pillai, Group General Manager, Al Naboodah Commercial Group. "The tourist coach boasts of international quality and durability as benchmarks. Being manufactured from the member of SAIC group, the number 1 automotive group in China, the tourist coach is a premium drive with a country wide network and 24X7 sales and service support provided by Swaidan Trading Co.LLC."

Additionally, a report from Emirates Money revealed that the market for commercial vehicles in the UAE will continue to witness double digit growth in 2012, building on the 15 per cent growth in 2011.*

"We are very excited to introduce our distinct fleet of tourist coaches to the Middle East market. The automobile market is growing fast and the customers in this region appreciate quality and luxury." Said Mrs. Sheena Jing, MD International Operations - Sunwin. "The tourist coaches exude a certain elegance and sophistication and also offer customers the essence of luxury. Moreover, the coaches are well equipped with the latest technologies and are environmental efficient. We are confident that our tourist coaches will underline customer requirements in addition to the affordable pricing." She added.

Themed on concepts of reliability and stability, the tourist coach features sleek designs and elegant finishing. The European popular U face round, smooth, stereoscopic natural outline provides a stylish journey with complete comfort and freedom. Moreover, the prestigious and dynamic appearance of the coach offers top quality interior comfort which is environmental friendly and passenger - oriented. Apart from ultra-comfortable seats with ample leg space, each traveller can enjoy high-quality entertainment with multimedia HD players and LCD display audio system.

Moreover, the tourist coach has been designed to optimize the performance of its engine, enhance environmental efficiency, reduce weight and improve aerodynamics. With models available in 12m, 11m and 8.5 meter variants the tourist coach is powered by a Cummins 340 HP diesel engine, front disc brakes, ABS & retarder, air suspension, tubeless radial tires, etc.

Swaidan Trading Co. LLC are the leading distributors of the light and commercial vehicle brands in the UAE. With the introduction of the tourist coaches, customers are guaranteed not just-premium-quality products, but also top-notch after sales services.

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Tag Words: sunwin, uae, swaidan
Categories: Automotive

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