Author Kocialski Recommends Entrepreneurs See Their Start Up As An Experiment

What are you missing from your business? You have a lot of ideas but there's still a feeling in your gut that you've missed something? Author Kocialski's book "Your Start Up as a Business Experiment" provides answers for the entrepreneur.

San Francisco, CA (prHWY.com) November 28, 2012 - You've just taken a new step as an entrepreneur and learned the importance of developing a concept plan instead of a business plan. Taking this leap of faith has already placed you in a position of getting your business off the ground sooner than your competitor that is following the traditional wisdom that recommends starting with a business plan.

Your eyes have been opened and you are filled with questions about your business. Author Kocialski reveals in "Your Start Up as a Business Experiment" the need for conducting business experiments to fill in the holes in your plan. This book outlines how to identify, organize and conduct these experiments. There is no need to reinvent the wheel when it is a variation of a scientific method.

"Your Start Up as a Business Experiment" provides practical methods and tips for you to complete the experimental start-up phase and ensure a proper foundation for success. Author Kocialski states, "Until an entrepreneur validates the assumptions in the concept plan and turn those unknown factors into known factors, the idea isn't workable". Chapter 5 shows the reader how the scientific method can be modified for the purpose of the business experiments.

"Your Start Up as a Business Experiment" identifies a complete process of the scientific method and shows the reader how to apply it to starting a new business. This process and system for the reader to discover and determine what their new business really is. "Your Start Up as a Business Experiment" can be purchased through Amazon.com at http://www.amazon.com/Your-Start-Up-Company-Experiment-ebook/dp/B008X9L95K . If you are interested in interviewing the author, contact her through her publisher at Yvonne Wu, The YP Publishing Tel: 1-905-341-0997, email info@theyppublishing.com or www.theyppublishing.com.

About the Author

Cynthia Kocialski is the founder of three companies, has been involved with dozens of start-ups, and has worked with established companies to bring start-up techniques and technologies to corporations desiring to process improvement and efficiency. Prior to this, she held numerous technical, marketing, and management positions at major corporations, with responsibilities including developing financial software, engineering management of scientific workstations, and overseeing technical marketing and strategic planning for graphics and digital video components for personal computers. Kocialski writes the popular Start-up Entrepreneurs' Blog, which covers observations, lessons, and humorous stories of life inside hi-tech start-ups, and is the author of Startup from the Ground Up. Raised in Buffalo, New York, her career has taken her to New York City, Washington, D.C., Miami, and San Francisco. She is a graduate of the University of Rochester and University of Virginia.

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Tag Words: start up, small business, business plan

Categories: Business

Press Release Contact
Yvonne Wu, The YP Publishing
Tel: 1-905-341-0997,
Email info@theyppublishing.com or www.theyppublishing.com

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