Everyone in business is looking for an edge to generate more leads, drive more traffic to their websites and build lasting relationships with clients. A Custom Facebook Fan Page will do just that!
(prHWY.com) January 13, 2012 - Las Vegas, NV -- 1. Google and SEO
This is huge! Fan pages are fully indexed by Google, which means that anything you post on your fan page can be found by anyone doing a Google search. Content from your personal profile page or a group does not have this same benefit. Exposure to your business or service will be expanded because your content will now be found by anyone (not just a Facebook user) who searches via Google. Additionally, Facebook is the 2nd most trafficked site; second only to Google in fact! Any links from your fan page to your website will increase rankings within Google.
2. Interaction with Your Target Market
Your Facebook fan page permits you to have a more personal communication with your fans than you can have through your website. This is why a Facebook fan page is so valuable. You can have all the collaboration tools available within Facebook for FREE! You can share content, videos, photos, run contests, ask questions, etc. This interaction will build relationships with your target market. Encouraging engagement and building a sense of community will ensure that they keep coming back.
3. Drive Traffic to Your Site
Another huge benefit to Facebook fan pages is that you can customize them and make them appear as a mini version of your website. You can have an opt-in option, display videos, and even have customers order directly from your fan page. By connecting and building relationships you dramatically increase your ability to market and sell products and services to your target market.
4. Branding
Fan pages are a bit of a different animal and because they are different, they add value that your personal profile does not. Fan pages allow you to brand your business, use your logo and customize your look just as you would a website. With this extremely valuable tool available to you, you can keep your brand consistent across the board as it relates to all aspects of your online presence.
5. Analytics
Facebook has a feature called Insights that allows you to track your fan base demographics by gender, age, location and even language. You can also track comments that receive the most interaction which will allow you to continue providing content that will engage your target audience.
If you feel interested after knowing their services and want to know more about them, visit
www.veritasconsultinggrp.com.
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