Social media has taken over every aspect of our lives, be it personal or professional. Social media platforms that started out as a mere means to connect to people, has assumed a much more vital role than just reconnecting lost friends and contacts.
(prHWY.com) August 28, 2012 - Mumbai, India --
Social media marketing refers to the process where efforts are directed to gain traffic through social media sites like, Facebook, Twitter, LinkedIn, YouTube, Flickr, etc. Some of the other tools that are commonly used in social media marketing are blogs or Wikipedia pages which have links from reliable and genuine third party sources, thereby lending credibility to the content. Each of these platforms has their own formats which businesses or enterprises can use for their benefit. The gamut of social media is vast. There are several platforms and variety of content to comply with each platform. For example Twitter is designed for people to share short messages or updates with others, while Facebook is a full blown social networking site that lets sharing not only of updates and photos but also events and a host of other activities.
Social media marketing calls for proper management of content for social media. All content that goes into social media is targeted to gain more attention of audiences. A personal page or update may be of interest to limited group of people but a brand or corporate page has much more bearing.
With internet accessibility becoming extensive, social media is within everyone's reach. The popularity and reach of social media has given enhanced brand awareness for many corporates and improved customer service based on the feedbacks given by clients or consumers on various social media platforms.
SocioSquare is a full scale digital agency that offers end to end online marketing solutions by leveraging the power of the internet, creating effective communication that make a difference. We are a digital marketing agency with a social mind where we create 'conversations' that lead to 'engagement'. At SocioSquare, the latest tools and technologies are chosen to create customized solutions to ensure that they are successfully met. Be it increasing brand awareness, user engagement, improving brand perception, online sales, lead generation, mining consumer insight, effective e-CRM or simply creating buzz, SocioSquare is your one stop shop for every social media marketing tool!
SocioSquare is a division of AKG Media Group. Based in Philadelphia, and founded in January, 2009, AKG Media Pvt. Ltd. is operated independently by a dedicated management team of professionals with offices in Mumbai and Philadelphia.
###